What is a funnel (and why your fitness business needs one)?

What is a funnel (and why your fitness business needs one)?

July 17, 20252 min read

Let’s clear something up…

The word funnel gets thrown around a lot in marketing

And most fitness business owners either ignore it, overcomplicate it, or think it’s something only “big businesses” need

But a funnel is simply this:

👉 A system that guides a potential client step by step from “just looking” to “I’m ready to join”

And when you get it right, here’s what happens:

✅ You stop wasting time on tyre kickers

✅ Your leads come in more educated, more confident & closer to saying yes

✅ You can focus your time on serious prospects who are already warmed up

A funnel could look like this:

1. A social post or ad grabs attention

2. It leads to a page that explains what you offer & who it’s for

3. That page invites them to book in or fill out an enquiry form

4. They get an automatic follow-up, text, email or even a WhatsApp voice note, while you’re still training clients

5. By the time you speak to them, they know who you are, what you do, and why they want in

That’s a funnel and it saves you hours of chasing, explaining, and filtering out time wasters

Inside LeadDec, we help fitness business owners build funnels that do the heavy lifting, we even give you tired & tested pre-made funnels

So you can spend less time on admin and more time growing a high-quality client base

And with our Summer Special, 3 months at HALF PRICE, now’s the perfect time to set it all up

Want to see what a funnel could look like for your gym or studio?

Have a read —>> www.LeadDec.com

David :)

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