7 Things I’d Do Differently If I Opened My Gym Again

Back in 2023, I sold my fitness studio after building it from scratch, scaling it, and learning a lot of hard lessons along the way

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And here’s the truth: if I had to do it all over again, there are 7 big things I would do differently from day one

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That’s exactly what I shared in this week’s Tuesday training inside LeadDec and I want to give you a quick insight today

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Here’s a snapshot of the 7:

1. Calculate total costs properly… not just rent and kit, but VAT, staff, software, marketing

2. Set pricing with confidence… stop undercharging and start charging what your value deserves

3. Choose the right business model… session sizes, timetable, equipment setup, even moving from 60 to 45 min sessions

4. Manage staff effectively… clear KPIs and standards from day one, not “hope for the best”

5. Track KPIs that matter… active clients, retention, conversions, and lifetime value

6. Step up as a leader… your staff and clients need direction, not just another coach

7. Build with the future in mind… create systems that scale with 150 clients, not just the 20 you start with

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The FitPros who joined us live left with a full download pack to action these lessons:

✅ Gym Start-Up Cost Calculator

✅ Pricing & Profit Planner

✅ Staff KPI & Standards Template

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These aren’t theory. They’re practical tools you can plug straight into your business

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And here’s the kicker: this isn’t a one-off

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Every Tuesday at 12pm, we run live training inside LeadDec, covering everything across the 5 pillars of running and growing a fitness business, from marketing and sales to retention, systems, and finance

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It’s not just software

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LeadDec gives you:

👉 The CRM and automations to save hours every week

👉 Weekly coaching and accountability

👉 Plug-and-play content (ads, emails, social posts, campaigns)

👉 The support network that gets you scaling without burning out

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If you’re still trying to piece all of this together on your own, this is your chance to plug into the full system

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👉 Click here to start your 30-day LeadDec test drive —>> https://leaddec.com/

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Imagine what your business could look like in a year if you skip the mistakes I made and use the exact tools and strategies that helped me grow and eventually sell my studio

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See you inside —>> https://leaddec.com/

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David